Senior Executive

2 weeks ago

Dhaka, Dhaka, Bangladesh Indulge Food & Beverage Limited (IFBL) Full time $104,000 - $130,878 per year

Company Description

Indulge Food & Beverage Limited (IFBL), is the Food & Beverage concern of United Group. IFBL includes 11 brands till date (Indulge, Crisp, Greens & Seeds, So Juicy, 66, Alfredough, Marco Polo's, Utshob, Indo Chinese, Kebab n Curries) and a food court with multiple outlets named Chef's Table.

At Chef's Table, customers get to experience a unique culinary journey featuring some of the most popular cuisines such as Mexican, Japanese, Korean, Chinese, Indian, Fast Food, Fine Dining, Vegan and so on. The versatile cuisines are perfect for those looking to taste a wide range of food items from different restaurants all under one roof.

At Indulge, From baked goods to delicious pastries and savory snacks, Indulge provides scrumptious light snacks for a quick bite. Busy bees who barely get the time to sit and have their meals will be delighted to find freshly brewed tea or coffee and grab-and-go food items which they can easily munch on their way to work or important meetings.

Brief Job Description:

  • Advertising & Promotion (A&P):
  • Develop and execute advertising campaigns across digital, print, and social media platforms
  • Coordinate with creative agencies for design, copywriting, and production of promotional materials
  • Oversee brand collaborations and strategic partnerships to maximize exposure
  • Public Relations (PR):
  • Build and maintain strong media relations with food bloggers, journalists, and influencers
  • Draft and distribute press releases, media kits, and brand stories
  • Monitor brand reputation and manage crisis communication if needed
  • Work closely with internal teams to ensure brand messaging aligns with company goals
  • Event Planning & Execution:
  • Plan and execute brand activations, product launches, food festivals, and corporate events
  • Coordinate with vendors, suppliers, and venues for smooth event execution
  • Develop event timelines, budgets, and promotional plans
  • Oversee event logistics, including setup and post-event analysis
  • Ensure events align with brand identity and create engaging customer experiences

Qualifications

Work Experience & Skills Required:

  • 2 – 4 years of experience in A&P, PR, and Events, preferably in the F&B or hospitality industry
  • Strong understanding of digital marketing, media relations, and branding
  • Experience in event planning and execution
  • Excellent communication, negotiation, and project management skills

Educational Qualification:

  • Bachelor's degree in Marketing, Communications, or a related field

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