Growth Marketing Manager

1 week ago


Dhaka, Dhaka, Bangladesh Dana Fintech Full time ৳900,000 - ৳1,200,000 per year

Company Description

Dana AI – Intelligent Financial Assistant

Dana AI is a smart AI agent designed to support credit-underserved individuals by providing access to loans and credit products. It also offers rewards-based financial education tailored for the younger generation, helping them build financial literacy while earning incentives. Additionally, Dana AI connects users directly with loan officers for personalized guidance and support.

In Bangladesh, millions remain underserved by formal credit—not due to a lack of eligibility, but because they're invisible to traditional credit systems. Outdated comparison tools and manual banking processes fail to meet the needs of a digitally aware, mobile-first generation.

Dana AI is transforming financial access. Our intelligent AI agent uses alternative data—including transaction history and digital footprints—to instantly assess affordability and match users with the right loans, financial products, and trusted advisors. For lenders and MFIs, Dana delivers automated, high-intent lead generation. For users, it's fast, fair, and personalized financial matchmaking.

Dana also offers gamified financial literacy and a rewards program, allowing users to earn cashback as they learn through bite-sized, engaging video content.

Role Description

This is a full-time on-site role for a Growth Marketing Manager located in Dhaka, Bangladesh. The Growth Marketing Manager will be responsible for developing and implementing growth strategies, analyzing marketing and web analytics, managing marketing projects, and automating marketing processes. The role will involve working closely with various teams to drive customer acquisition and retention initiatives.

Qualifications

  • Growth Marketing and Marketing Analytics skills
  • Project Management skills
  • Marketing Automation skills
  • Strong analytical and problem-solving skills
  • Excellent communication and teamwork skills
  • Experience in the fintech or financial services industry is a plus
  • Bachelor's degree in Marketing, Business, or a related field


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