Voice Product Senior Manager

2 weeks ago

Dhaka, Dhaka, Bangladesh banglalink Full time ৳900,000 - ৳1,200,000 per year

Job Description
Driving growth in the Voice Portfolio through strategic product leadership and execution:

  • Formulating and executing Voice ATL product strategies to accelerate subscriber growth and enhance Bundle & PayGo revenue.
  • Preparing monthly and quarterly plans to optimize revenue streams and boost PayGo usage.
  • Developing business plans grounded in customer usage behavior, ARPU insights, key events, and competitive dynamics.
  • Designing innovative voice products by analyzing ATL/BTL offers and integrating market feedback.
  • Monitoring campaign performance and KPIs, with a focus on revenue uplift and incremental impact vs. control groups.
  • Planning and executing GTM activities to ensure impactful voice campaign rollouts.
  • Identifying new revenue opportunities and collaborating with CVM teams to launch targeted Voice CVM products.
  • Driving micro-segmented BTL campaigns using churn models, BI/IT insights, and advanced customer segmentation.
  • Co-managing CMS & retail platforms, while working with IT/Tech to strengthen campaign management capabilities.
  • Partnering with cross-functional teams to ensure seamless execution, performance tracking, and customer satisfaction.
  • Continuously improving customer journey and communication effectiveness through data-driven feedback and alternative channels.

Academic Qualification- Business/EEE/CSE graduate from any reputed university.

Job Experience Required- Minimum 10-12 years of relevant experience, preferably in telecommunication Core Product Marketing or Customer lifecycle management team.

Required Capabilities

  • Strong foundation in GSM technologies and telecom charging systems.
  • Proficient in business analysis and revenue modeling.
  • Skilled in designing and implementing pricing strategies to maximize ARPU and revenue.
  • Deep understanding of voice product lifecycle management (ATL & BTL)
  • Expertise in customer segmentation techniques and analytical tools.
  • Experience in Go-to-Market (GTM) planning & execution for telecom products.
  • Strong grasp of consumer behavior analytics and churn prediction models.
  • Hands-on experience with BI/analytics tools for campaign performance tracking.
  • Knowledge of digital platforms (CMS, App, Retail systems) and campaign orchestration.
  • Ability to design and execute micro-segmented campaigns using predictive models.
  • Strong stakeholder management & cross-functional collaboration skills
  • Experience in competitive benchmarking & market intelligence.
  • Knowledge of payment ecosystems (PayGo, digital payments, recharge channels).
  • Strong presentation & reporting skills (KPI dashboards, revenue impact analysis).
  • Continuous focus on customer journey optimization and CX improvement.

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