
Product Category Manager-IGLOO Category
2 weeks ago
Abdul Monem
Limited
is looking for
Product Category Manager-IGLOO Category
Job Description / Responsibility
- Set competitive pricing strategies balancing consumer value and profitability.
- Conduct cost analysis and margin improvement initiatives.
- Work with finance to track category P&L performance.
- Plan and execute promotional campaigns to drive category sales and brand equity.
- Develop trade marketing plans to support channel partners and retail visibility.
- Monitor campaign ROI and optimize marketing spend.
- Collaborate with the sales team to set sales targets and growth strategies for the category.
- Provide product training and promotional materials for sales teams and distributors.
- Monitor retail execution and merchandising compliance.
- Analyze consumer behavior, preferences, and feedback to enhance product relevance.
- Track competitor launches, campaigns, and pricing strategies.
- Maintain a pulse on seasonal demand fluctuations and regional preferences.
- Strong analytical and strategic thinking skills.
- Excellent communication and cross-functional collaboration abilities.
- Creativity in product innovation and marketing concepts.
- Data-driven decision-making approach.
- Understanding of FMCG, especially frozen food/ice cream category dynamics.
Educational Requirements
- Bachelor/Honors
Experience Requirements
- At least 7 year(s)
- The applicants should have experience in the following business area(s):
- Manufacturing (FMCG),Manufacturing (Light Engineering and Heavy Industry),Engineering Firms,Agro based firms (incl. Agro Processing/Seed/GM),Group of Companies,Plastic/ Polymer Industry,Beverage,Ice Cream,Dairy
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