Assistant Manager, Brand

2 weeks ago


Dhaka, Dhaka, Bangladesh TV HUT Full time

TV HUT
 is hiring for the position of Senior Executive/Assistant Manager in the Brand & Marketing department to coordinate and lead the marketing activities. This is a full-time role.

Who we are:

TV Hut is a reputed consumer electronics retail & online marketplace offering multiple categories ranging from Television, Air Conditioner, Home Appliance & IoT Devices. It has gained the trust and popularity of millions by providing industry-leading after-sale service & wise advocacy.

Job Description:

  • Lead & coordinate the overall brand vision, positioning, and long-term strategy, ensuring alignment with Tv Hut's business objectives and market opportunities. Create strategic marketing plans (quarterly, monthly, weekly).

  • Oversee & coordinate the end-to-end marketing communication, covering all communication platforms. Supervise brand development, customer experience and market visibility.

  • Ensure integration across channels for maximum brand impact. Supervise execution of social media, advertising, paid marketing, SEO, SEM, email, and influencer campaigns.

  • Lead the design and execution of large-scale campaigns and flagship initiatives.

  • Lead & coordinate the Brand & MarCom team to deliver high-performing outputs. Build a collaborative, innovative, and accountable culture within the team.

  • Partner with internal & external teams (Product, eCommerce, Tech, Commercial, CX) to align business and brand goals.

  • Manage agencies (creative, media buying, photography, production houses, research, activation), ensuring quality outputs, innovation, and efficiency.

  • Manage and oversee the Brand & MarCom budget, ensuring cost-effectiveness and ROI.

  • Establish and track brand KPIs, campaign effectiveness, and long-term impact metrics. Conduct competitor analysis and trend reports. Review and optimize campaign KPIs regularly.

  • Identify new growth avenues and lead the development of go-to-market strategies.

What you will get:

  • Experience of working with a fast-growing consumer electronics marketplace scaling nationally & globally.

  • Build an alternative D2C ecommerce ecosystem from scratch

  • Freedom to assume leadership and think out of the box

  • Mentorship from tech, business & brand experts

What we need:

  • Excellent communication skills in both English & Bangla

  • Stakeholder management and brand leadership

  • 2 to 5 years of proven experience of Brand & Marketing function in any reputed organization, exposure to consumer electronics industry & eCommerce will be preferred.

  • Minimum graduation from reputed educational institutions, BBA/MBA in marketing will be preferred.

Benefits:

  • Remuneration: BDT 30,000 ~ BDT 50,000 (remuneration will be offered based on qualification, experience, role-fit & track record)

  • Office lunch

- Attendance incentives

- Friendly & supportive work culture

  • Festival bonus (for permanent team members)

There will be an initial probation period of 3 months. After that you will be made permanent based on assessment & performance.

Office Address
: Elephant Road, Dhaka

Application Procedure:

If you are interested then mail your application with updated cv and cover letter to 

 with "Application for Senior Executive, Brand & Marketing" or "Application for Assistant Manager, Brand & Marketing" in the mail subject line.

Incomplete applications will not be taken into consideration.

Depending on role fit, shortlisted candidates will be contacted for further procedures.

Application Deadline
: 20th January, 2025



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