Executive, Digital Marketing
5 days ago
Job Description / Responsibility
Skills & Expertise:
Query Management, Digital Marketing (Social Media Marketing), and Digital Media Tools require a good command of English & Bangla. Experience in digital marketing platforms gets more preference.
Responsibilities & Context
Prompt Query Resolution:
Address customer queries, comments, and messages on social media (Facebook, Instagram, Twitter, LinkedIn, YouTube, etc.), email, and chat within 24 hours.
Categorize queries by type (Customer Support, Sales, Technical, Feedback, or Escalation).
Identify urgent/complex issues and escalate to relevant teams.
Update Resources & Collaboration:
Suggest improvements to FAQs/knowledge base articles based on common queries.
Log interactions, track response metrics, and flag recurring issues for team review.
Work with relevant/corresponding teams to resolve queries efficiently.
Performance Monitoring & Reporting:
Prepare weekly and monthly performance reports covering feedback & customer engagement.
Competitor activity mapping & proper analysis.
Utilize tools (Google Analytics, Meta Business Suite, etc.) for data tracking, analysis, and actionable insights to guide service improvements.
Innovation & Trend Monitoring:
Stay updated on the latest digital marketing trends, algorithms, tools, and best practices.
Recommend and implement innovative solutions for query management automation and performance enhancement.
Educational Requirements
Bachelor of Business Administration (BBA) in Marketing or Relevant field
Skills Required: Digital Marketing (Social Media Marketing), Digital Media, Customer query management
Experience Requirements
2 to 5 year(s)
The applicants should have experience in the following business area(s):
Mobile Industry
Job Location
Dhaka (GULSHAN 1)
Salary
Tk Monthly)
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