Asst. IELTS Manager

1 week ago

Dhaka, Dhaka, Bangladesh Bdjobs Full time

Meiji Education
is looking for
Asst. IELTS Manager (Branding & Marketing)

Key Points

Lead and manage all marketing initiatives for the company`s IELTS programs, focusing on brand growth, student acquisition, and strategic partnerships. Responsible for planning and execution of marketing campaigns across digital & offline platforms.

Job Description / Responsibility

  • Develop and implement marketing strategies to drive IELTS enrollments and brand visibility.
  • Oversee digital marketing (social media, SEO/SEM, content marketing, and ads).
  • Manage marketing budget, track performance, and optimize campaigns for ROI.
  • Lead the marketing team; coordinate with sales and academic departments to align goals.
  • Build and maintain partnerships with schools, universities, agents, and community organizations.
  • Organize events such as workshops, seminars, and open days to promote IELTS programs.
  • Analyze market trends, competitor activities, and student insights to guide strategy.
  • Implement systems to maintain consistent teaching quality.
  • Review and update academic processes to meet IELTS standards.
  • Prepare reports on student performance, teacher productivity, and program success. Plan class schedules and allocate teachers effectively.
  • Coordinate with the admissions/counseling team for student enrollments.
  • Maintain compliance with organizational rules and IELTS testing guidelines.
  • Collaborate with management to introduce new courses or improvements.

Educational Requirements

  • Bachelor of Business Administration (BBA) in Marketing
  • Master of Business Management (MBM) in Marketing
  • IELTS Marketing expertise with IELTS Band Score 7.5 or above.
  • Skills Required: Strategic Planning, Marketing, Business Development, Brand Promotion, IELTS, Communication, Leadership and teamwork, Target Oriented, Honest and dedicated, Analytical Skill

Experience Requirements

  • 3 to 5 year(s)
  • The applicants should have experience in the following business area(s): Training Institutes, Market Research Firms, Consulting Firms, Immigration and Education Consultancy Service, Direct Selling/Marketing Service Company

Additional Requirements

  • 3–5+ years of marketing experience, preferably in education or IELTS/ELT sector.
  • Strong leadership, project management, and communication skills.
  • Proficient in digital marketing tools and analytics platforms.
  • Creative, strategic thinker with a data-driven mindset.

Job Location

Dhaka

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