Digital Marketing Growth Specialist

About One Agency One Agency is a growing BPO agency supporting local and international clients across sectors such as accounting, transportation, healthcare, local services, and other service-based industries. We are looking for a skilled and commercially minded Digital Marketing Growth Specialist who can help grow One Agency's own brand while also delivering measurable results for our clients. This is not a role for someone who only focuses on rankings, posting content, or completing routine marketing tasks. We are looking for someone who understands modern digital marketing and can help generate real business outcomes, including leads, calls, enquiries, bookings, and sales.

About the Role
As a Digital Marketing Growth Specialist, you will be responsible for planning, executing, and improving digital marketing campaigns for Sigma Tech and its clients. You will work across SEO, local SEO, Answer Engine Optimisation, paid social campaigns, content planning, landing page optimisation, conversion tracking, and performance reporting. The right candidate should be able to think strategically, communicate clearly, and focus on results. You should be confident answering business-focused questions such as:
• How many leads came from SEO?
• Which pages are generating enquiries?
• Which keywords are improving?
• Which services should we promote next?
• How can we increase calls, bookings, and sales?
• What should we improve next month?

Key Responsibilities
As part of this role, you will be expected to:
• Develop SEO and digital marketing strategies for Sigma Tech and our clients.
• Improve local SEO visibility for service-based businesses and local companies.
• Execute local SEO to increase calls, direction requests, website visits, and customer enquiries.
• Conduct keyword research for service-based, location-based, and commercial search intent.
• Plan and create SEO content, including service pages, location pages, blogs, FAQs, and helpful guides.
• Optimise meta titles, meta descriptions, headings, internal links, external links, and on-page content.
• Support technical SEO improvements, including indexing, page speed, broken/irrelevant links, redirects, schema, and mobile usability.
• Plan and manage Facebook, Instagram, and TikTok marketing campaigns.
• Create campaign ideas for lead generation, brand awareness, and retargeting.
• Set up and monitor conversion tracking using GA4, Google Search Console, Meta Pixel, and other relevant tools.
• Track form submissions, phone clicks, WhatsApp clicks, booking clicks, and online enquiries.
• Prepare clear monthly performance reports showing results, progress, insights, and next steps.
• Work closely with content writers, designers, developers, and management to improve campaign performance. Ideal Candidate We are looking for someone who is confident, organised, analytical, and results-focused. You should be excited about joining a growing tech agency and contributing directly to business growth. You should also be comfortable working with business owners, managers, and internal teams, with the ability to explain digital marketing concepts in a simple and practical way. Required Qualifications The ideal candidate should have:
• Bachelor’s degree or above in English, Marketing, Communications, Business, Accountancy, or a related field.
• A strong command of English, both written and verbal, is must for this role. Skills and Experience
• Minimum 3 years of proven employment experience (not freelancing) in a digital marketing agency, BPO, or similar business environment.
• Experience working with service-based businesses such as accountancy firms, healthcare providers, taxi companies, local businesses, or professional service providers.
• Strong knowledge of SEO, local SEO, and Answer Engine Optimisation.
• Experience with keyword research, content planning, on-page SEO, and basic technical SEO.
• Practical knowledge of Google Search Console and Google Analytics 4.
• Experience with Facebook Ads, Instagram Ads, TikTok content, or TikTok Ads.
• Storing understanding of lead generation techniques and landing page optimisation.
• Ability to prepare clear and actionable monthly marketing reports.
• Experience creating SEO briefs for writers or working with content teams. Tools and Platforms Experience with the following tools are essential for this role:
• SEMrush
• Ahrefs
• Ubersuggest
• Screaming Frog
• Rank Math
• Yoast SEO
• Google Search Console
• Google Analytics 4
• Meta Ads Manager
• TikTok Ads Manager
• AI tools such as ChatGPT, Claude, Perplexity, or similar platforms

Working Hours
and Benefits
• This is a full-time position.
• On-site (from Sylhet office), 5 days a week, from 10:00 am to 07:00 pm.
• Occasional weekend work may be required and will be counted as overtime. Benefits
• Salary range of BDT 20,000 to 27,000, based on skills and experience.
• Opportunity to work with international stakeholders.
• Exposure to a wide range of IT products, services, and client industries.
• Personal development plan and access to experienced mentors.
• Performance-based incentives.
• Opportunity to grow with a developing tech and digital marketing agency.