Digital Content Designer

Bashundhara Group
is looking for
Digital Content Designer - Cement Brand (Graphics, Motion & 3D)

Job Description / Responsibility

We seek a highly creative
Digital Content Designer
specializing in
Graphics, Motion, and 3D
, dedicated to our Cement and Building Materials brand. You will translate complex product features and brand strategy into high-impact, bilingual (English/Bangla) visual content for all digital platforms, driving brand communication and marketing success in the construction sector.

Key Responsibilities

1. Digital Content Creation

• Social Media Assets:
  Produce high-quality visuals (static, motion, reels, short videos) for all social media platforms.
• Campaign & Branding:
  Design content for digital campaigns and broader brand initiatives.
• Corporate Materials:
  Create designs for corporate presentations, brochures, and online assets.
• Visual Execution:
  Quickly and accurately translate creative briefs into final visual ideas and layouts with minimal supervision.

2. Motion Graphics & 3D Visualization

• Motion Content:
  Create engaging motion graphics and animated content for digital platforms.
• 3D Renders:
  Develop
  3D renders, product visualizations,
  and environmental mock-ups as required (e.g., showing cement product usage).
• Storytelling:
  Enhance visual storytelling through polished transitions, pacing, and visual hierarchy.

3. Technical & Language Focus (Cement Brand)

• Industry Content:
  Create content related to cement, construction, or building materials, including product visuals and technical illustrations.
• Simplify Data:
  Transform complex or technical information into clear, visually engaging communication.
• Bilingual Design:
  Design content that effectively communicates in both
  English and Bangla
  , ensuring cultural relevance and clarity.

4. Brand Alignment & Strategy

• Brand Consistency:
  Strictly maintain brand identity, tone, and visual language across all outputs.
• Strategic Design:
  Understand marketing objectives to create designs that are not just appealing, but
  strategically effective
  .
• Collaboration:
  Work closely with marketing, brand, and agency teams to deliver campaign-ready assets on time.

Educational Requirements

• Bachelor/Honors
• Bachelor's degree or diploma in graphic design, visual communication, multimedia, or a related field.
• Skills Required: Advertising & Promotion, Adobe After Effects, motion graphics, Content Creation, Graphic Design, visual designer, Promotion and Branding, 3D Media (3D Studio Max), Adobe Creative Suite

Experience Requirements

• At least 2 year(s)
• The applicants should have experience in the following business area(s):
• Manufacturing (FMCG),Advertising Agency, Design/Printing/Publishing, Group of Companies, Cement Industry

1. Technical Mastery

• Adobe Suite: Expert proficiency in Photoshop, Illustrator, After Effects, and InDesign.
• 3D/Motion: Strong command of After Effects and a major 3D Software (e.g., Blender, Cinema 4D).
• Digital Formats: Expert knowledge of digital resolutions, aspect ratios, and platform best practices.

2. Creative & Conceptual Skills

• Fundamentals: Exceptional command of visual composition, typography, and colour theory.
• Conceptual Ability: Proven ability to generate original ideas and apply them to technical/industrial (cement) contexts.
• Design Quality: Uncompromising eye for clean, contemporary, and detail-oriented design.

3. Professional Skills

• Execution: Proven ability to manage multiple complex tasks and meet strict deadlines.
• Collaboration: Strong team player with excellent communication and feedback-actioning skills.

Experience

• Experience: Minimum 2 years in digital design/motion graphics.
• Portfolio: A strong, well-organized portfolio is mandatory.

Strong Advantages

• Prior experience with Cement, Construction, or Building Materials brands.
• Experience in upholding corporate brand guidelines.
• Knowledge of social media content trends and performance.