Senior Executive Digital Marketing Strategist

4 days ago

Dhaka, Dhaka, Bangladesh Global Pathway Experts Limited Full time ৳1,500,000 - ৳3,000,000 per year

Senior Executive – Digital Marketing Strategiest

Location:
Mohakhali , Dhaka (Work from Office)

Reports To:
Head of Marketing / Marketing Manager & MD

About Us:

We are a growing organization committed to delivering impactful marketing strategies and innovative digital campaigns. We are seeking a highly motivated and experienced Senior Executive – Digital Marketing Strategist to join our team and lead our online presence, media buying, and community engagement initiatives.

Key Responsibilities:

  • Develop, execute, and optimize
    digital marketing campaigns
    across multiple platforms including
    Facebook/Meta, Instagram, LinkedIn, YouTube, Google Ads
    .
  • Conduct
    media buying
    to maximize ROI and reach the target audience effectively.
  • Implement
    SEO strategies
    to improve website visibility and search rankings.
  • Assist and manage
    multiple community management groups
    , ensuring engagement, timely response, and brand consistency.
  • Plan, create, and manage
    AI-generated content
    for campaigns, social media posts, and marketing materials.
  • Monitor campaign performance using analytics tools, generate insights, and provide actionable recommendations.
  • Collaborate with the marketing team to create
    strategic marketing plans
    and align campaigns with overall business objectives.
  • Demonstrate a
    data-driven and result-oriented approach
    , ensuring real, measurable outcomes.
  • Stay updated with
    latest digital marketing trends, tools, and AI innovations
    to maintain a competitive edge.

Requirements:

  • Minimum
    3–5 years of experience
    in digital marketing, media buying, and campaign management.
  • Hands-on experience with
    Facebook/Meta Ads, Instagram, LinkedIn, YouTube, Google Ads, SEO
    .
  • Proficiency in
    AI tools
    for content creation and campaign optimization.
  • Strong analytical skills and ability to make
    data-driven decisions
    .
  • Excellent
    communication and team coordination skills
    .
  • Self-motivated, proactive, and capable of handling multiple campaigns simultaneously.
  • Must be willing to
    work from office
    .

What We Offer:

  • Competitive salary
    based on experience and performance
    **- 2 Festival bonuses after 1 year of completion
  • Partially Subsidised meals- Opportunity to work in a
    growing and dynamic environment**
  • Exposure to
    strategic digital marketing, AI-driven content creation, and campaign management
  • Career growth and professional development opportunities

How to Apply:

Send your CV, a cover letter highlighting your experience to
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